15+
Years’ Business Experience
Over 15 years of hands-on experience helping businesses start, grow and succeed.
Helping businesses start, grow & scale
Grow Your Business With Confidence
Practical advice. Proven strategies. Real results. Personalised consultancy, training and business support for start-ups, entrepreneurs and established businesses.
Available seven days a week ·
Professional Memberships & Registrations
Experience
At a Glance
Serial
Entrepreneur
Founder of multiple businesses across different industries, with a proven track record of results.
RQF Level 8
Strategic Management & Leadership
OTHM Level 8 qualification in Strategic Management and Leadership.
30+
Professional Qualifications
More than 30 professional qualifications and diplomas across business, care and management.
Accredited
CPD Trainer
Delivering practical, high-impact training for business owners, professionals and teams.
Practical Business Support
Businesses I’ve Helped Grow
A selection of businesses I have supported through strategy, start-up guidance, marketing, operations, digital development, customer service and business growth.
Back To Balance
Coco Gelato
The Nose Knows
The Facelab Studio
Rising Kites
Bampton House
Wychwood Tree & Landscapes
Glossed Over Detailing
Green Oak Private Hire
Witney Dog Boarding & Grooming
Further information available:
Details of the work completed and professional references may
be provided on request, subject to confidentiality and client permission.
About the Founder
Meet Julian Business Consultant
Entrepreneur · Strategist · Accredited Trainer
Julian Frincu is the founder of Skills 2 Grow, an entrepreneur and independent business consultant with practical experience across several industries.
As the founder and owner of several businesses across different sectors, Julian has first-hand experience of starting, growing and managing businesses in the real world.
His experience covers marketing, customer service, operations, leadership, staff development and business growth. This allows him to understand the challenges faced by business owners because he has dealt directly with many of those challenges.
Julian holds an OTHM RQF Level 8 qualification in Strategic Management and Leadership , alongside more than 30 professional qualifications and diplomas.
By combining academic knowledge with hands-on business experience, he provides practical, honest advice and tailored solutions designed to produce measurable and sustainable results.
Practical Experience Beyond Theory
Skills 2 Grow is built on real business experience. The advice provided is informed by practical results, commercial decision-making and the realities of running and growing businesses.
Ready to move your business forward?
Practical advice. Proven strategies. Measurable results.
Book a Consultation →
Julian Frincu
Business Consultant · Entrepreneur · Accredited Trainer
Client Testimonials
Trusted by Growing Businesses
Genuine feedback from businesses I have supported with visibility, growth, guidance and practical business support.
★★★★★
I cannot recommend Julian highly enough.
When I started building my business, Julian was instrumental in helping me reach a much wider audience and played a huge part in the growth and success I have achieved in such a short space of time.
However, what I value most is not just the reach, visibility and opportunities that came from his support; it is the genuine professional relationship we have built along the way.
Julian has consistently offered guidance, encouragement and support that has gone far beyond simply promoting a business. His understanding of local communities, how to connect with the right audience and his willingness to help have been invaluable.
I am incredibly grateful for the exposure and growth he has helped me achieve, but even more grateful for the trust and professional relationship we have developed.
If you are looking for a cost-effective way to reach a targeted audience and grow your presence, I can think of no better person to speak to than Julian. His expertise, approachability and genuine passion for helping local businesses succeed make him a fantastic person to have in your corner.
★★★★★
Julian has been incredibly helpful whenever we have had any questions.
He responds quickly and makes the whole process straightforward and stress-free.
His support and guidance have been invaluable. I wouldn't hesitate to recommend Julian to anyone looking for dependable, friendly and efficient business support.
Thank you, Julian, for all your support!
Services
How I Can Help Your Business
Practical, tailored support for entrepreneurs and established businesses. Choose an individual service or combine several areas into a personalised business support package.
Start & Build
Create strong foundations for a professional, credible business.
01
Business Start-Up
Plan · Launch · Build Strong Foundations
I help turn your business idea into reality with practical support covering registration, planning, pricing, branding, websites and marketing.
Business planning
Registration
Pricing
Launch support
Discuss your start-up
→
12
Branding & Logo Design
Create a Memorable Business Identity
From logo concepts to a complete visual identity, I help businesses create a professional brand that builds trust and makes a lasting impression.
Logo design
Brand identity
Business graphics
Consistency
Develop your brand
→
03
Professional Websites
From £20 Per Month
Professional, mobile-friendly websites designed to showcase your business, improve your online presence and help customers find and contact you.
Mobile friendly
Hosting included
Maintenance
Ongoing support
Enquire about a website
→
Grow
Increase visibility, attract customers and build sustainable momentum.
02
Business Growth
Increase Sales · Improve Profitability
Practical growth strategies designed to help you attract more customers, increase sales, improve profitability and build a stronger business.
Growth strategy
New customers
Profitability
Expansion
Plan your growth
→
15
Marketing & Advertising
Increase Visibility · Attract Customers
Targeted marketing and advertising strategies designed to increase your visibility, reach suitable customers and generate measurable results.
Marketing strategy
Advertising
Target audience
Campaign planning
Plan your marketing
→
07
Social Media Management
Stronger Presence · Greater Engagement
I help businesses create a stronger social media presence, reach the right audience and communicate consistently across suitable platforms.
Content planning
Posting
Engagement
Brand consistency
Improve your social media
→
Lead
Strengthen leadership, people, service and personal performance.
05
Leadership & Management
Strong Leaders · High-Performing Teams
Support for developing confident leaders, improving team performance and creating a positive, productive and accountable workplace culture.
Leadership skills
Team performance
Communication
Workplace culture
Develop your leadership
→
13
Customer Service Excellence
Happier Customers · Stronger Business
I help businesses improve service standards, communication and the overall customer experience to build loyalty, satisfaction and long-term success.
Service standards
Communication
Complaints
Customer loyalty
Improve customer service
→
06
Business Coaching
Clarity · Focus · Growth · Results
Individual support to help you overcome challenges, make better commercial decisions and move forward confidently as a business owner.
Goal setting
Accountability
Decision-making
Confidence
Book business coaching
→
14
Executive Wellbeing
Confidential Support for Business Owners
Confidential, non-clinical support for business owners and leaders dealing with pressure, difficult decisions, workplace challenges or the demands of running a business.
Confidential support
Workplace pressure
Resilience
Clear thinking
Arrange a confidential chat
→
11
In-House & Personalised Training
Tailored Training · Practical Results
Training designed around the needs of your business and team, helping staff build practical skills, confidence and knowledge they can apply immediately.
Tailored sessions
Staff development
Online or in person
Accredited trainer
Discuss staff training
→
Optimise
Improve systems, relationships, efficiency and business resilience.
04
Process Improvement
Streamline · Optimise · Perform
I identify inefficient systems and help implement simpler, more effective processes that save time, reduce costs and improve consistency.
Workflow review
Cost reduction
Efficiency
Systems
Improve your processes
→
09
Business Networking
Connect · Collaborate · Grow
I help businesses make useful connections, identify collaborative opportunities and build relationships with people and organisations that support growth.
Introductions
Partnerships
Collaboration
Local connections
Build new connections
→
08
Reputation Management
Protect Your Brand · Build Trust
Your reputation is one of your most valuable assets. I help businesses build credibility, strengthen customer trust and respond professionally to reputational challenges.
Review strategy
Customer trust
Brand protection
Professional responses
Strengthen your reputation
→
Not Sure Where to Start?
Every business is different. After a short consultation, I will recommend the services likely to deliver the greatest impact and provide a clear, transparent quotation.
Contact Me on WhatsApp →Skills 2 Grow Case Studies
Real Businesses. Real Results.
Every business is different, but the objective remains the same: identifying opportunities, solving problems and creating sustainable growth. Below is a selection of projects completed across different industries.
Skills 2 Grow Case Study
From Near Failure To a Profitable Business
I transformed a struggling local digital platform into a sustainable, highly profitable business by improving its commercial strategy, operations, marketing and recurring-revenue model.
The Challenge
The platform faced serious operational and compliance issues. Engagement was declining, advertiser confidence was low and its long-term future was uncertain.
My Approach
- Introduced a clear pricing and monetisation strategy
- Improved operating processes and business systems
- Developed recurring monthly revenue
- Increased engagement with local businesses
- Strengthened compliance and content procedures
£35K+
Annual revenue generated
99%
Estimated profit margin
100+
Local businesses supported
Strong
Community reputation and engagement
Verified Performance
£41,025 Total Revenue
Supporting evidence from the business platform. Identifying details have been removed for confidentiality.
Strategic management, process improvement and creative marketing can
transform an underperforming digital asset into a profitable business.
The business identity has been anonymised for confidentiality.
Further details and results may be discussed during an initial consultation.
Ready to grow your business?
Practical advice. Proven strategies. Measurable results.
Book Your Consultation →
Skills 2 Grow – Business Growth Case Study
From Solo Operator To a Scalable Regional Service
A part-time mobile massage business was transformed from a small, owner-dependent service into a scalable regional operation using a team-based delivery model and highly efficient business systems.
Part-Time Business
10× Profit Growth
Multi-County Expansion
Low Overheads
The Challenge
The business originally operated in Birmingham, with all appointments delivered by one person on a part-time basis. Annual profit was approximately £400 and growth was restricted by the number of hours available to deliver treatments.
The Strategy
- Moved from owner-delivered appointments to a team-based model
- Built a network of mobile massage therapists
- Introduced streamlined booking and operational systems
- Expanded into new geographical areas
- Maintained a low-cost and flexible operating structure
- Focused on scalable profit rather than increasing working hours
10×
Increase in annual profit
£4,000
Approximate annual profit
4
Counties covered
Part-Time
Flexible business model
Before
One person delivering all treatments
Operating from Birmingham
Approximately £400 annual profit
Income limited by available working hours
After
A network of mobile therapists
Operating across four counties
Approximately £4,000 annual profit
A scalable model not dependent on one person's time
The significant increase in profit came not from working more hours,
but from building systems, developing a trusted team and creating a
business capable of growing beyond the availability of one person.
Verification available:
The business name, owner details and supporting information can be
provided on request during an initial consultation.
Could your business become more scalable?
Build better systems, reduce dependency and create sustainable growth.
Book a Consultation →
Additional Projects
More Success Stories
Explore more examples of business launches, growth strategies, commercial problem-solving and practical support across different sectors.
Launching a Flexible Cleaning Business from Scratch From no brand, clients or online presence to three organic clients in the first week and 65% of a previous full-time income within two months.
The Challenge
A stay-at-home mother wanted to start a part-time domestic cleaning business to increase her income while maintaining flexibility around her family responsibilities. She had no established brand, online presence or client base.
The Support Provided
- Created the website and secured the domain name
- Designed the logo and advertising posters
- Created the Google Business Profile and worked on local SEO
- Created Facebook and TikTok business pages
- Provided practical training on advertising across different platforms
- Supported HMRC self-employment registration
- Helped arrange insurance and a comprehensive DBS check
- Sourced cleaning equipment and materials online
3
Clients in the first week
65%
Of previous full-time income
2 Months
To reach the result
Organic
Initial client acquisition
The business achieved meaningful income quickly while remaining
part-time and compatible with family life.
Real Customer Enquiry
Evidence of genuine local demand following the business launch.
Example of a genuine customer enquiry received following the business launch. Personal details have been removed to protect customer privacy.
From “Hopefully It Will Work” to Fully Booked A complete dog boarding business launch that generated enough demand to reach full capacity and later avoided an uneconomical expansion.
The Launch
The owner approached Skills 2 Grow for support starting a licensed dog boarding business. The project included support with the council licensing process, professional branding, website design, social media content and a strong local launch campaign.
The Strategy
- Guidance through the council licensing process
- Website, logo and advertising poster design
- Creation of social media pages
- Photography and video content for social media
- Partnerships with local advertising agencies
- A targeted and intensive local advertising campaign
The Growth Decision
After becoming fully booked, the owner considered investing in construction to increase capacity. A commercial review showed that the likely cost would take an exceptionally long time to recover and was unlikely to provide a sensible return.
The Better Alternative
Rather than committing the full budget to construction, part of the money was used to create a secure dog play area on the owner's private property. This kept costs lower, improved the customer offer and gave dogs a safe space to play and socialise.
Licensed
Council-approved launch
Fully Booked
Strong local demand
Lower Cost
Alternative investment
Improved
Customer and dog experience
Growing an Established Beauty Salon Without More Advertising Spend Google reviews increased from seven to more than 100, strengthening customer trust, local visibility and organic customer acquisition.
The Challenge
The salon was established and had a loyal customer base, but growth had stalled as more competitors entered the local market. The owner wanted to increase customer numbers without investing additional money in paid advertising.
Google Review Strategy
Despite serving hundreds of customers over many years, the salon had only seven Google reviews. Existing clients were encouraged to leave honest feedback, supported by a small goodwill discount designed to motivate participation rather than influence what customers wrote.
Website Improvements
- Took over management of an outdated website
- Updated the platform and plugins
- Refreshed parts of the design
- Added services that were missing from the website
- Improved on-page SEO for future organic visibility
Low-Cost Ongoing Marketing
The owner was taught how to use Canva and encouraged to post consistently in local Facebook groups and on the Google Business Profile. This allowed the salon to promote both existing and newly introduced services without relying on paid advertising.
7 → 40+
Reviews in two months
100+
Reviews after one year
Higher
Local search visibility
Growth
In customer base and trust
The increase in reviews, improved website information and consistent
local posting worked together to strengthen the salon's visibility and reputation.
Turning an Underused Therapy Room into a Stronger Revenue Stream Increased room occupancy through targeted direct outreach while avoiding the cost and risk of an unnecessary refurbishment.
The Challenge
An established spa had a separate therapy room available to rent by the hour, but bookings were lower than expected. The owner was considering converting it into a beauty room and renting a chair to another business.
The Assessment
The room had its own entrance and was already suitable for therapy work, but it was too small for several beauty professionals to operate comfortably. Converting it would also require unnecessary redesign and refurbishment costs.
The Outreach Strategy
- Created a list of local mobile therapists
- Contacted life coaches, chiropodists and complementary professionals
- Explained the benefits of flexible hourly room rental
- Provided photographs and practical information about the space
- Introduced mobile businesses to a service model many had not considered
The Result
The room began receiving substantially more bookings within a short period. The owner increased income from an existing asset without paying for structural changes, while the consultancy cost was recovered through the improved rental activity.
More
Hourly room bookings
£0
Refurbishment required
Targeted
Direct local outreach
Better Use
Of an existing asset
What could be improved in your business?
Book a consultation to identify practical opportunities for growth.
Book a Consultation →
Media Coverage
Businesses Featured In
Businesses associated with the founder of Skills 2 Grow have received local, national and international media coverage.
Media logos are displayed solely to identify publications that have featured relevant businesses or stories. Their inclusion does not imply endorsement, sponsorship or partnership with Skills 2 Grow.
Questions & Answers
Frequently Asked Questions
Everything you need to know before working with Skills 2 Grow. If your question is not answered below, please get in touch.
Do you have a strong business network?
Yes. Over the years, I have built relationships with entrepreneurs, business owners and professionals across a wide range of industries. Through networking events and business communities, I have developed a valuable network that can often help clients find trusted contacts, potential partners or specialist services when required.
Why should I choose Skills 2 Grow?
Skills 2 Grow combines practical business experience with professional training and strategic knowledge. You receive clear, straightforward support focused on real improvements rather than generic advice.
Do you offer a free consultation?
I am happy to have an initial conversation to understand what support you are looking for. After this discussion, I can recommend the most suitable service and provide a clear quotation before any work begins.
What types of businesses do you work with?
I work primarily with start-ups, self-employed professionals, small businesses and growing service providers. I can also support established organisations requiring help with strategy, operations, customer service, marketing or staff development.
Do you work remotely or in person?
Both. Face-to-face support is available across Warwickshire, Oxfordshire, Northamptonshire, Gloucestershire and surrounding areas. Online consultations are available throughout the UK, and travel elsewhere can be discussed.
Can you help me start a new business?
Yes. I can guide you through the practical stages of setting up your business, including planning, registration, branding, pricing, insurance, websites, marketing and attracting your first customers.
Can you help improve an existing business?
Yes. I can review your current business, identify areas for improvement and help with growth strategy, pricing, customer experience, digital marketing, operations, staff development and cost reduction.
How much does business consulting cost?
Every business is different. After an initial consultation, I will recommend the most suitable service and provide a clear, transparent quotation. There is no obligation to proceed.
Is our conversation confidential?
Yes. Business discussions are treated professionally and confidentially. I will not disclose your business information, plans or challenges without your permission, unless legally required to do so.
Can you provide references or examples of your work?
Yes. Relevant case studies, work details and professional references may be provided on request, subject to client permission and confidentiality.
Still have a question?
Get in touch for a friendly, confidential conversation about
your business.
Ask on WhatsApp
Practical Business Support
Let’s Grow Your Business Together
Whether you need help starting, improving or growing your business, get in touch for a friendly and confidential conversation.